Just when Li Yang sighed that 100 million was not enough to spend, Longshan Quan created another sales miracle, and in just over half a month, he made a net profit of more than 100 million!

Everyone underestimated the value of the "Biaowang", only Li Shanshan knew in his heart that in fact, the CCTV "Biaowang" bought at a high price was not just a simple advertising space, it came with the credibility represented by the official Huaxia.

The reason why CCTV's 8 p.m. prime time is special is not only because of the large number of viewers watching TV programs at this time, but also because it is close to absolutely correct programs such as "Syndicated News" and "Interview Focus".

From this point of view, the high winning price of CCTV "Biaowang" is actually a "1+1" package price, in addition to displaying advertising, the most important thing is to win the trust of the public's subconscious, as long as it wins the bid, it means that the brand has been trusted by consumers.

Therefore, with the aura of CCTV's "standard king", coupled with the desperate publicity of the sales staff, Longshan Spring quickly became popular all over China.

First of all, the magic capital, after Li Lihong led the team to the magic capital, the first thing she did was to recruit people, first expanded the sales team of 10 people to 100 people, used the model of old people with new people to group, and then began to flow publicity in the streets and alleys of the magic capital.

In addition, in order to make a name for herself in the local area, she rented a Santana team and plastered Longshan Quan's propaganda slogans on the body, especially the news that Longshan Spring had become CCTV's "champion", shuttling through the streets of the city every day, attracting the attention of many people.

These are not enough, Li Lihong also creatively recruited some beautiful women to form a modeling team, let them wear sexy clothes to set up booths in crowded commercial areas, and invite passers-by to taste Longshan Spring mineral water.

This kind of advertising method caused a great sensation in Modu, and a large number of media followed the report.

For a while, the newspapers, TV, billboards, and any place with advertising space in the magic capital were indispensable to the shadow of Longshan Spring.

Li Lihong can be said to have learned the essence of Li Shanshan, and achieved the ultimate in advertising and marketing.

In less than a week, Longshan Spring's sales in the magic capital reached 300,000 boxes, and the sales exceeded 15 million yuan.

With Longshan Spring's sales in the magic capital booming, teams in several other cities were not to be outdone.

In Tianfu in western China, the sales team did the same, continued to advertise on local television, radio and major newspapers, rented a propaganda convoy for a week, and occupied the Tianfu market.

In Pengcheng, southern China, the sales team successfully won the support of the local government, with police cars opening the road in front and a Longshan Spring convoy stretching for hundreds of meters behind, marching through the streets.

In addition, model aircraft and airships flew over Pengcheng with advertisements from Longshan Spring, and the whole city became a sensation again.

In just half a month, Longshan Spring successively occupied the markets of Modu, Tianfu, Pengcheng, Jiangzhou, Xijing, Bingcheng and Yangcheng.

A few years later, this classic marketing case was reported by the media, and people lamented that the success of Longshan Spring was not accidental, and Li Shanshan sent seven teams to occupy the national market The strategy was jokingly called "Seven Swords Under the Tianshan Mountain".

These seven sales teams are like nails, firmly occupying the local market, and Longshan Spring is constantly expanding to their respective periphery centered on these seven points.

It can be said that the sales network built by Li Shanshan is basically formed, and the next step is to gradually improve the process of dots and surfaces.

However, with the expansion of Longshan Spring, the biggest headache is Wawaha.

You must know that there is only one piece of cake, and the babyha that originally entered the drinking water market occupies the right time and place, and if they are given another year, they can completely occupy the national drinking water market.

Unfortunately, there is no if, the shopping mall is so cruel like a battlefield, and Wawaha's market share is constantly squeezed by Longshan Spring.

What especially makes Zong Qingqian and Zong Xiaoli angry is that they have worked hard to popularize the knowledge of drinking water and cultivate the habit of drinking bottled water, and now they are picking peaches.

Originally, the two brands still had the power of a war, but now that Longshan Spring has become the "standard king", the first reaction of the people is that Longshan Spring is better than the water of Wawaha, otherwise how could it broadcast advertisements on CCTV.

If you want to blame, blame the father and daughter did not realize that CCTV "standard king" will bring such a great influence, now Zong Xiaoli's intestines are repentant, how could the bidding be confused by Li Shanshan's appearance at that time, but he did not expect that he was playing pig and eating tiger.

In fact, there is another important reason why Longshan Spring has occupied the market so quickly, that is, the sales team under Li Shanshan is too crazy.

"Do you also want to earn more than 10,000 a month, do you want to earn 100,000 a month?" "If you want

, work hard!" After

Li Shanshan's systematic training and a rich reward mechanism, these salesmen are like being beaten with chicken blood, and everyone works hard.

You must know that in this era, there are still few companies to promote sales to the red, so everyone cherishes this opportunity, especially Li Lihong as a typical example of excellent employees, her story was specially packaged by Li Shanshan for publicity.

"From an ordinary salesman to the head of the magic capital company, from a migrant worker who earns hundreds of yuan a month to a company executive with an annual salary of 200,000!"

Li Lihong's real deeds not only inspired Longshanquan's internal employees, but also attracted more external talents to join Longshanquan, which formed a virtuous circle and made the company's development better and better.

By the end of November, the sales data of the entire Longshan Spring was out.

This month's overall sales reached nearly 300 million yuan, and the net profit reached 150 million, of which the imperial capital plus Shanbei province accounted for half of the sales, and the other seven cities accounted for the other half.

But don't forget that these seven cities have only been selling for half a month, and it is really not easy to achieve this sales result.

Li Shanshan believes that with the official broadcast of CCTV advertisements next month, Longshanquan's sales will increase exponentially by then.

When Li Yang saw this month's sales data, he swallowed his saliva fiercely.

Half a month ago, I was still lamenting with my son that 100 million was not spent, but I didn't expect that half a month later, the company made another 100 million.

No, 150 million to be exact, this month is more than the previous three months combined.

Compared to Li Yang, who was accustomed to the surprise his son brought him, Tang Zeguo, the number one in Longshan City, was completely shocked when he heard the news.

He consciously experienced the development and take-off of many enterprises, but it was the first time that Longshan Spring had developed so fast. It's only been more than three months, and it's already CCTV's "standard king", which is enough to go down in history for Longshan City.

Tang Zeguo was very happy, he really didn't expect Li Shanshan to surprise him so quickly, and Longshanquan's success also wrote a heavy mark on his resume.

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